
Chroma Legends x Silpo



Chroma Legends
Gamified loyalty campaign with mobile game, collectible cards and online weekly tournaments

Collection of 36 game cards, premium collectors with exclusive cards.
Mechanics: collectible
Client: Silpo (Ukraine)
300 + stores
Year: 2025
Services: Concept, Game Dev, Product Development, POSM Development, Production
Case metrics are confidential

Best Use of Gamification within a Loyalty Program or Initiative

FINALIST.
Best European Short-term Loyalty Initiative
Best European Short-term Loyalty Initiative